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Attention to one’s own appearance should not suppress the masculinity in a man. To succeed in your personal life, business and look good at the same time is a desire inherent in any person, regardless of gender.
Appearance in the understanding of modern men is not just about clothes. An image is made up of a complex of components, and the concept of a well-groomed appearance is not in last place.
If years ago the services of beauty salons were used exclusively by movie stars, politicians and other public figures, today everything has changed: successful businessmen, top managers and representatives of the middle class do not shy away from beauty procedures that help them look good.
The main category of male beauty salon clients are young people aged 25 years and older. At the same time, the goals for which men and women visit beauty studios are different.
So, if many women are in a hurry to leave the “beauty workshops” as brilliant beauties, gentlemen resort to the services of masters in order to acquire a respectable appearance.
The Now Beauty Lab salon helps men relax after hard everyday life and prepare for future work meetings.
MANICURE AND PEDICURE
Men's manicure is a very popular beauty service.
Despite their conservative views, many men realize that there is nothing shameful in manicure, as well as in men’s pedicure. On the contrary, caring for your nails and cuticles is basic hygiene.
Unlike women's, men's manicure does not involve covering the nail plate (only in some cases a colorless varnish is used, giving the nails a natural shine).
The procedure involves caring for the skin of your hands using professional cosmetic products used by men's manicurists and pedicurists.
FIGURE CORRECTION
Excess weight is a problem that can be dealt with not only in the gym, by resorting to grueling workouts. In beauty salons, the process of losing weight is much more enjoyable. Masters offer visitors massages and several other alternative techniques, such as microcurrent therapy, which tightens muscles and restores muscle tone.
WRAPS
Another beauty service popular among males. Thanks to this procedure, the skin is cleansed and nourished with beneficial microelements, cells are restored, and fatigue goes away.
The procedure has healing properties for all human organs and systems. The wrapping technique for men is effective for back pain and rheumatism.
HOT STONE MASSAGE
Stone therapy, the benefits of which are obvious, is recommended for almost every person. Massage stimulates certain processes, normalizes blood flow and removes toxins. This is a great way to relax and rejuvenate, feel a surge of energy and get rid of fatigue.
However, there are a number of indications for the procedure:
• muscle pain after playing sports or other types of exercise;
• chronic fatigue and apathy;
• feeling of lethargy in the body;
• insomnia and nervous overexcitation;
• reduced immunity;
• impaired blood circulation;
• decreased muscle tone;
• swelling;
• diseases of the genitourinary system.
LYMPH DRAINAGE MASSAGE
Lymphatic drainage massage promotes weight loss. It can be manual or hardware. Both types of procedures are performed in accordance with the location of the lymphatic vessels. This helps restart metabolism and remove toxins.
Thus, massage enhances the fat-burning effect, helping the body become more toned. Of course, you won’t be able to lose weight with it alone: the procedure is effective in combination with regular exercise and proper nutrition.
LASER EPILATION
Men's hair is much thicker than women's. At the same time, they themselves are more rigid, and the epidermis is denser. In addition, men's hair in certain areas is visually more noticeable and grows faster. This requires more careful and frequent maintenance.
According to statistics, laser hair removal is the most popular method of hair removal among professional athletes - swimmers, cyclists, and track and field athletes.
The procedure does not leave cuts or wounds, does not cause skin irritation, and during training and competitions the suits no longer rub the most delicate areas.
HOW CAN LASER EPILATION HELP ATHLETES?
Clients of our salon The Now Beauty Lab are often bodybuilders who do not need body hair, swimmers, wrestlers, football players, as well as representatives of other active sports.
The laser is also used by cyclists to remove hair from their legs and lower body. As a competitive cyclist, body hair combined with harsh cycling kit and long periods of time in the saddle can cause irritation.
In addition, the absence of hair saves athletes time on personal care. There is no need to shave or prep your body before a race or competition.
DESIGN AND CORRECTION OF MEN'S EYEBROWS
The main rule for men in eyebrow shaping is to maintain a natural look. While girls experiment with a variety of shapes and shades and strive to maintain the “just left the salon” effect longer, for most men it is important that nothing hints at a recent correction procedure.
Male eyebrow line architecture is based on minimal elaboration of the form.
Let's take a look at all the eyebrow services we offer at The Now Beauty Lab:
HAIR REMOVAL
One of those services that is most in demand among men. You can do it yourself, but it is advisable to trust the master.
Perhaps you now have a question: “Why sign up for a salon, waste time and money, if you can just shave off unnecessary hair?” The answer is very simple. Of course, you can shave them off, but the results will not last long.
Usually, in men with active hair growth on the face and body, shaved hair becomes visible in the evening. And such stubble in the area between the eyebrows will look even more untidy.
Therefore, it is better to give preference to tweezers, and even better - tweezers in the hands of a specialist. Using this tool, you can remove all excess hairs, as well as thin out too thick eyebrows.
COLORING
It is a mistake to believe that changing hair color is an exclusively female procedure. Our salon has been practicing men's coloring for a long time. Disguising gray hair and eyebrow tinting are firmly established in our list of services today.
The main principle that masters adhere to when working with dyes is to select a shade that matches the natural color of the hairs or is one shade darker. Using dye or henna, it is possible to tint red or gray hairs to create an even color throughout the eyebrows.
MEN'S EYELASH LAMINATION
Lamination gives volume, shine, a healthy and well-groomed appearance to men's eyelashes. A special feature of the procedure is maintaining maximum naturalness with a pronounced result. The eyelashes will look natural but will become noticeably “prettier” - they will become more voluminous and visually thicker. If desired, they can be painted.
Effect of the procedure
Lamination compositions saturate the structure of eyelashes with keratin - a natural protein, a “building material” for hair and skin. You can even add a slight curl so that the look “opens up”, becomes more confident, attractive, and deep.
Lamination is one of the most effective skincare procedures for men, and those around you may not even know that you have done it. Your eyelashes remain natural - they just become much more beautiful and healthier.
When should men do lamination?
Men's eyelash lamination helps solve the problem of a “heavy” look due to drooping corners of the eyes. They give the face a gloomy expression, but after the procedure the appearance is transformed.
Lamination will also help if:
• eyelashes are short, sparse, grow poorly - the compositions saturate them with keratin, collagen, vitamins, which activates the follicles and strengthens the structure;
• eyelashes are straight, stick out in different directions or “look” down - soft treatment will secure a beautiful curl and the correct direction;
• you want to protect your eyelashes from dust and polluted environments - after lamination, a film will appear on them that will serve as a “shield” from external factors;
• colorless eyelashes - when laminating, dyes with soft oxide are used; they do not harm the hairs, giving them a deep natural shade.
Lamination has a pronounced cumulative effect. If you do the procedure regularly, your eyelashes will become healthy and begin to grow better.
LONG-TERM EYEBROW STYLING
After eyebrow correction, experts recommend consolidating the results. By applying special compounds, the hairs are given the desired direction. After styling, the eyebrows keep their shape for a long period of time.
As a rule, the result lasts about 1-1.5 months if you take proper care of your eyebrows after the procedure.
To order services at The Now Beauty Lab beauty salon, you just need to leave a request directly on the website or contact the managers
by phone +385 916 133 326
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